Keniichi Hamada is summoned one day to another world. All he's left with is the ability to purchase items from his world using the online store Shangri-la. Rather than lose hope because he's not overpowered, he decided to become a merchant and live his ideal slow life. He travels to a town called Dahlia where he sets up his first stall. It is there he meets a girl named Primulla who is the daughter of the head of the Mallow trading company. This starts off a wonderful business relationship between the two merchants.
Now that the summary is over I can finally say what I want. The Daily Life of a Middle-Aged Online Shopper in Another World made me uncomfortable as heck. I have no problems with harems, but it felt like every single female character was throwing themselves at this forty year old man. This of course involves the adolescent girls. Now age difference has never really bothered me when it comes to anime. However, a forty year old and ten year old couple is too much for me. I also didn't like that Primulla turns into a stalker halfway through and then Keniichi decides to go and marry her anyway. It was kind of like a rip off of Campfire Cooking in Another World. Also every single episode has a bath scene. So I would suggest staying away from this one.